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The Europe of this century needs European citizens to acquire new skills. It is no longer an advantage to be media literate, but a debilitating disadvantage not to be. Citizens must be equipped with the skills to utilise, and benefit from, media. To do this Europeans need to acquire new competences beyond that of traditional literacy.

In recognition of this need, the ultimate focus of this Study is to contribute to the development of national educational policies to fit into a supportive European legal framework, aimed at promoting lifelong learning media education. This comparative research is an opportunity to advance formal and non-formal education in Europe.

The starting point of the study are the findings of the most recent research in the field, which will be further build upon. The consortium vaunts a broad knowledge base: it includes all the organisations and experts who have delivered the most significant research at European level on this subject in the last 3 years. In addition to the selected national experts, the United Nations and UNESCO support the Study as associated partners.

In particular, the Study aims to provide a valuable foundation for further action and to facilitate subsequent political processes, by offering the following:

  • A comparative analysis of the inclusion of media education in national curricula across EU27
  • An analysis of media education teachers’ resources, skills and competencies and their relevance
  • An insight into informal learning and the media resources available on media education, with additional attention given to minorities
  • An identification of suitable instruments to measure media education skills and levels in schools
  • Policy recommendations to sustain educational policies at national and European level
  • European-wide platforms for effective cooperation in lifelong media education learning

The results will be widely disseminated online and offline, including publications and a final conference.



The ultimate aim of the project is to provide policy recommendations at both European and national levels to support educational policies development in the field of lifelong media education.

Exploring the conceptual frameworks of media literacy education across the Member States, the project aims to advance media literacy education in lifelong learning in formal and non-formal education in Europe.

In particular, the findings of this project also aim to contribute to facilitate the integration of media education in educational curricula both as specific goals and cross-curricula subjects, and also advance media education in lifelong learning in non-formal education.

Furthermore, by way of the conclusions of this study, the harmonisation of measurement of skills and competencies tools used by the different education domains should be made easier.

Within the same areas of action, the instruments available and the competences of media education teachers will be strengthened, as well as the learning capacities of disadvantaged groups.


Main activities and and Workpackages

EMEDUS' work plan consists of nine different workpackages:

- WP1 (Management) – Overall Project Management

- WP2 (Implementation) – Literature Review on European Media Education

- WP3 (Implementation) – Comparative Research on Formal Media Education in Europe

- WP4 (Implementation) – European Research on Media Education in Informal Education

- WP5 (Implementation) – European Research on Inclusion of Disadvantaged Groups in Media Education

- WP6 (Implementation) – Recommendations to support educational policy development at European and national level

- WP7 (Quality Assurance) – Quality Assurance Management

- WP8 (Dissemination) – Dissemination

- WP9 (Exploitation of Results) – Maintenance of Media Literacy Observatory